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Connecting the Life Sciences sector with healthcare professionals and pharmacies.

Contact center, field teams and multichannel technology, delivered by one team.

Abrantia Health provides the strategy and technology that help life sciences companies, from pharma to biotech and medtech, reach healthcare professionals and pharmacies.

Contact us Our services

We Think Real. Consistent, viable and measurable projects.

Product launch · HCPs & pharmacies

1 campaign · 3 connected channels

Live

  1. ACC Pharmacy Outreach

    Segmented on 7 variables

    Running

  2. CSO Field Rep

    Visit scheduled & synced

    Synced

  3. Vidoku AI Video

    Personalized video delivered via RCS/WhatsApp

    Delivered
CRM synced

About Abrantia Health

Three connected pillars to reach healthcare professionals (HCPs) and pharmacies.

Abrantia Health focuses on healthcare professionals and their relationships with the life sciences industry and other healthcare institutions.

Pillar 01

Contact Center (ACC)

Access to HCPs and pharmacies through our specialized outbound contact center.

ACC Contact Center

Pillar 02

Field Teams (CSO)

On-site and remote teams with deep access to medical specialties and pharmacies.

CSO Services

Pillar 03

Medical Engagement & Technology (Vidoku)

CRM, omnichannel engagement and AI hyper-personalized video with Vidoku, with built-in traceability and compliance.

Vidoku

Always balancing healthcare professionals’ need for knowledge with the industry’s business goals.

Services

From strategy to execution, in the pharmacy channel and medical sector.

Three services that develop our three pillars, from pharmacy access to AI-powered medical engagement.

Predictive-progressive dialer

Running
Segmentation
7 pharmacy variables
Redial rules
Defined per project
Caps & intervals
Defined per project
Team
Outbound pharmacy specialists

Operations we run

  • Pharmacy staff training
  • Surveys
  • Market research
  • Telesales
  • OTC product QA studies
  • Patient follow-up
  • Invitations
  • Digital contract signing
  • Alerts & reminders

Service 01 · Pillar 01

ACC Contact Center

Pharmacy access built on a realistic strategy, the right initial segmentation, a team that knows the channel and software we tailor to every project.

Our contact center works the pharmacy phone channel with an almost hand-crafted approach, always starting from a seven-variable segmentation of each pharmacy’s profile to make every effort count. Our mostly outbound team has run more than 80 different campaigns in the pharmacy channel.

From database to reporting

Cloud CRM
  1. Medical & pharmacy databaseHealth centers · physicians · nurses · pharmacies · dental clinics · parapharmacies
  2. Field reps, on-site & remoteVisits to medical specialties and pharmacies
  3. Cloud CRMActivity and visits synced
  4. Daily reportingCoverage, activity and results

Service 02 · Contract Sales Organization

CSO Services

An external sales network of on-site and remote reps covering both the pharmacy channel and the specialist medical sector, executed end to end with the technology it needs.

Sales and marketing in life sciences have changed. Today’s medical rep focuses on collaborating with healthcare professionals, physicians and nurses, rather than on linear sales targets. Abrantia strengthens your access to medical specialties and pharmacies through four pillars:

  1. 01Reps with deep knowledge of the medical and pharmacy settings.
  2. 02Effective use of technology: 30 years at the leading healthcare technology consultancies led us to build our own cloud CRM and digital tools.
  3. 03Up-to-date databases of health centers, physicians, nurses, pharmacies, dental clinics and parapharmacies, supporting reps’ access, activity and daily reporting.
  4. 04A small, agile organization, highly competitive on resources, set-up time and price.

Service 03 · Pillar 03

New · AI-personalized video

One script. A different video for every healthcare professional.

Vidoku generates hyper-realistic videos with each recipient’s name, language and data, and delivers them by email, SMS, RCS or WhatsApp with their own landing page: questions, downloads, registration or visit requests. No cameras, studios or actors.

Campaign script

Hello, {{name}}, here is the new clinical practice guideline in one minute.

Switch recipient

One script creates a unique video for every person: their name, their language, their context.

AI avatar of a physician presenting the video in English EN AI-generated Dr. Smith · Cardiology
Hello, Dr. SmithHere is the new clinical guideline in one minute. The full document is on your landing page.

Received by: Dr. Smith

Reach every physician where they read.

Same campaign, same video, same landing page, on each recipient’s preferred channel.

  • EmailWith your corporate design and a dedicated landing page for each physician.
  • SMSA short message with the link to their video. Works on any phone.
  • RCSRich card with image and buttons, from a verified sender.
  • WhatsAppThe link to their video in the most widely used messaging app.

SMS, RCS and WhatsApp are only sent with the recipient’s consent, and opt-outs are honored across all channels.

Seven guided steps, from brief to analytics.

Compliance is checked before sending, and engagement is measured on a secure AWS platform.

  1. 1
    DetailsProduct, MLR code and EFPIA content type
  2. 2
    RecipientsCSV, Salesforce or Veeva CRM
  3. 3
    Script & videoAvatar, voice, language and scenes
  4. 4
    MessagesEmail, SMS, RCS and WhatsApp
  5. 5
    Landing pageQuestions, downloads and visit requests
  6. 6
    Generate & sendA unique video for every physician
  7. 7
    AnalyticsOpens, plays, answers and Signals
Vidoku presentation · 1:16

From video to visit

Every signal, turned into action by our team.

Vidoku shows you which physicians watched the full video, what they answered and who requested a visit. With Abrantia, our contact center and field teams handle the follow-up: three pillars, connected.

  • Watched the full video
  • Answered 2 questions
  • Requested a visit
  • MLR & EFPIA built in
  • GDPR
  • EU AI Act
  • EU data hosting (AWS Ireland)
  • Salesforce & Veeva CRM
Discover Vidoku Request a demo

Why Abrantia

Sector expertise, practical execution.

Our motto

We Think Real.

Consistent, viable and measurable projects: achievable for the life sciences company, useful for healthcare professionals and measurable from start to finish.

Experience

Many years in the pharmaceutical and life sciences sector.

Sector Knowledge

Of life sciences companies and their suppliers alike.

Execution Quality

In how every project is designed and delivered.

Practicality

Achievable projects, built to succeed.

Omnichannel Delivery

Every channel, physical and digital, working together.

Effective Structure

Flexible profiles and a lean structure that scale with each project.

Leadership

Abrantia Management

Abrantia Health is led by its two co-founders, with experience across life sciences, technology consulting and the pharmacy channel.

Contact

Working with pharmacies or healthcare professionals? Let’s talk.

Tell us about your product, your audience and your goals. We will propose a consistent, realistic project with the right channel for each case.

Email us

Abrantia Health S.L.